BMW of Madison
Buyer's Guide grade A · 2,204 public reviews · September 2026
BMW of Madison earns an A. 2,204 public reviews average 4.7 stars and 6.1 percent are one or two stars. That ranks it above 72 percent of graded dealers around Madison.
At a glance
- Past buyers are close to unanimous. Few complaints across a long record.
- Complaint share 6.1 percent, lower than the 8.3 percent typical near Madison
- Reviewers mention courteous staff most, in 86 reviews
- Closed Sundays · BMW dealer
Why It Got an A
The star average is 4.7 from 2,204 public reviews. After the grade pulls it toward the national average, it counts as 4.69. 6.1 percent of reviews are one or two stars. That clears every bar for an A. The adjusted rating is 4.6 or better, complaints are 8 percent or less, and the record has at least 50 reviews. How the grade works.
How the Stars Break Down
What Reviewers Talk About
The subjects that come up most in public reviews of this dealer, with how many reviews mention each one.
Reviews here bring up warranty coverage. A topic showing up does not say which way the review went, but those are the subjects that tend to surface after a sale goes badly. Have any car from this lot checked before you sign. What review words tell you.
Buying From BMW of Madison
BMW of Madison sells new BMW vehicles and usually takes trade ins, so its used lot is a mix of brands. A certified car from the brand program comes with a factory backed warranty. A used car that is not certified is sold on the same terms as any other used car, so read the window sticker. How certified cars work.
Luxury cars cost the most to get wrong. One deferred service item can cost more than an inspection many times over.
Whatever the grade, the grade is about the dealer. The car is its own question. Ask the dealer if an independent inspection is allowed before you sign. A good lot says yes.
Dealer Details
| Address | 320 W Beltline Hwy, Madison, WI 53713 |
|---|---|
| Phone | 855-998-2491 |
| Website | bmwofmadison.com |
| Listed features | Car wash, Oil changes, Service department, Sells used vehicles, Checks, Credit cards, Debit cards, Phone pay, Women owned |
| Type | BMW dealer |
Hours
| Monday | 8.30 AM to 7 PM |
|---|---|
| Tuesday | 8.30 AM to 6 PM |
| Wednesday | 8.30 AM to 6 PM |
| Thursday | 8.30 AM to 7 PM |
| Friday | 8.30 AM to 6 PM |
| Saturday | 8.30 AM to 4 PM |
| Sunday | Closed |
Common Questions
Is BMW of Madison a good dealer?
Can I get a car at BMW of Madison inspected before I buy?
How is the grade worked out?
Is BMW of Madison open on Sunday?
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The grade covers the dealer. We check the car.
122 points, a full scan and a road test, on the lot, same day report.