Heiser Automotive Group

Buyer's Guide grade C · 140 public reviews · September 2026

Heiser Automotive Group earns a C. 140 public reviews average 4.1 stars and 15 percent are one or two stars. That ranks it above 33 percent of graded dealers around Milwaukee.

At a glance

Mixed. Many buyers were happy, but a real share were not.
Complaint share 15 percent, higher than the 13 percent typical near Milwaukee
Reviewers mention friendly workers most, in 3 reviews
Closed Sundays · Used car dealer

Why It Got a C

The star average is 4.1 from 140 public reviews. After the grade pulls it toward the national average, it counts as 4.13. 15 percent of reviews are one or two stars. To reach a B it would need an adjusted rating of 4.2. How the grade works.

How the Stars Break Down

5 star84 60%

4 star28 20%

3 star7 5%

2 star6 4%

1 star15 11%

What Reviewers Talk About

The subjects that come up most in public reviews of this dealer, with how many reviews mention each one.

friendly workers 3ford 3oil change 32024 2lease 2communication 2driving 2phone 2information 2oil 2

Buying From Heiser Automotive Group

Heiser Automotive Group is an independent used car lot. Independent lots range from excellent to poor, and the car in front of you matters more than the sign out front. Ask whether the car is sold as is and read the Buyers Guide sticker in the window. What as is means.

Whatever the grade, the grade is about the dealer. The car is its own question. Ask the dealer if an independent inspection is allowed before you sign. A good lot says yes.

Dealer Details

Address	1700 W Silver Spring Dr, Glendale, WI 53209
Phone	414-228-5700
Website	heiser.com
Listed features	Rentals, Car wash, Oil changes, Service department, Sells used vehicles, Checks, Credit cards, Debit cards, Phone pay, Women owned
Type	Used car dealer

Hours

Monday	9 AM to 8 PM
Tuesday	9 AM to 8 PM
Wednesday	9 AM to 8 PM
Thursday	9 AM to 8 PM
Friday	9 AM to 6 PM
Saturday	9 AM to 5 PM
Sunday	Closed

Common Questions

Is Heiser Automotive Group a good dealer?

Heiser Automotive Group earns a C in the PPI Auto Buyer's Guide. Mixed. Many buyers were happy, but a real share were not. The grade reads 140 public reviews averaging 4.1 stars, with 15 percent at one or two stars. It rates past buyers' experience with the dealer, not any single car.

Can I get a car at Heiser Automotive Group inspected before I buy?

Yes. PPI Auto sends an inspector to the car on the lot in Glendale. You do not have to be there. The inspection covers 122 points, a full OBD-II scan with readiness monitors, a road test and photos of anything found, and the report comes the same day. Ask the dealer to hold the car while it is checked.

How is the grade worked out?

It needs 20 or more public reviews. The star average is pulled toward the national average by 25 average reviews so a short record cannot jump the line, and the share of one and two star reviews sets a ceiling. The full method is on our grading page.

Is Heiser Automotive Group open on Sunday?

Its listing shows it closed on Sunday. Hours change, so call before you drive over.

Other Graded Dealers Nearby

BUmansky Toyotaunder a mile ALexus of Milwaukeeunder a mile BPorsche Milwaukee Northunder a mile AMercedes-Benz of Milwaukee Northunder a mile CTruck Sales at U-Haul3.2 miles CStroli Motors LLC4.0 miles

Buyers Also Look At

BBest Auto SalesMilwaukee

Grades update when public reviews do. Is this your dealership and something here is out of date? Tell us. See every graded dealer in Milwaukee, WI. Found a car here? Book a pre purchase inspection in Milwaukee, WI before you sign.

Buying from this lot?

Inspect it on the lot

We check the car at Heiser Automotive Group before you sign.

951-267-8500 Call now

Inspect a car at Heiser Automotive Group

Send the car details and we will call you back.

The grade covers the dealer. We check the car.

122 points, a full scan and a road test, on the lot, same day report.

Call 951-267-8500